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The New SaaS Sales: Treat Perspective Software Buyers Like Investors, Not Customers

If you are a software vendor, consider this: What would it look like if you approached each sale like you were trying to raise investment capital instead of just selling a piece of software?  Knowing that most software buyers (ah, funders, in this case) have a wide variety of investment options available to them, does[…]

SaaS Customers Key to Success

The 4+1 Keys to Successful Software Adoption Planning & Execution

For SaaS vendors and SaaS customers……. People are confronted by questions all the time, some as simple as “what came first, the chicken or the egg?”, and others not so simple like “who owns software adoption?”. All sarcasm aside, these two questions are related as they both apply to the world of customer success and[…]

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4 Myths About Customer Success (and How to Bust Them)

  If You Build It, You May End Up Wasting a lot of Time and Money! After a decade of experience in developing and implementing customer success and user adoption strategies for clients, we have seen several pervasive myths that prevent companies from getting value from their IT investments. Because they believe these things, people[…]

C-Suite Customer Success

Congratulations! You are a Customer with A User Adoption Problem.

This is part 5 of a 5 part series on Adopttec, Tri Tuns’ low or no cost offering for a scalable Customer Success Program. Click the links for parts 1, 2, 3, and 4 of this series. Why the “congratulations?” Well, you’re a customer, meaning you have purchased software that is meant to improve your business efficiency, increase your[…]